The 2019 online holiday shopping season is poised for another spectacular, record-breaking year in sales, according to a recent study.
The predicted overall increase in e-commerce sales of 13.3 percent is due to faster connectivity, safer transactions and the increasing number of high-quality e-commerce websites ready to serve shoppers.
Businesses invest a lot of time, money and effort into transforming consumers into customers, but they make a lot of simple mistakes about poor usability that push users away. Today Dubai Web Design is going to discuss the four most common ones that you face most often.
What critical is it to be usable?
Consider the following statistics, which do a good job of highlighting the importance of usability:
- Eighty percent of website visitors agree that the website of a corporation should be as good or better than its desktop website.
- In two seconds or less, 47 percent of people expect a web page to be loaded.
- 39% When photos don’t load or take too long to load, people will stop interacting with a website.
- In the absence of contact information or phone number, 44% of visitors will leave the company’s website.
- If the content is unattractive, 38 percent of people would avoid using a website.
Let’s now look at four of the popular website errors that distract from a good user experience and might scare off your visitors and repair them as well:
· Mistake #1: Visibly Outdated Content:
What effect does it have on user experience?
What you’re offering should be beneficial to your users. If your content is not up to date with the most relevant products, services or information, then your proposition provides no value. A website with quality, up-to-date content can even get away with a cluttered looking design.
How can it be fixed?
Whether it can be removed or simplified. If technology has changed, new information has been introduced, or there is a better way to perform the same task to make the content important again.
· Mistake # 2: Poor Development:
What is the impact on user experience?
A new visitor will easily make up their minds about your website in just 50 milliseconds, according to one report. If a visitor feels uninvited to your website, he or she will probably bounce.
How can it be fixed?
Choose better fonts, declutter, and ensure that the active call of your website is properly set up.
Also, read Website Optimization for International Clients.
· Mistake # 3:Weak Navigation:
What impact does it have on user experience?
Do you remember the crazy discount stores that seem to dump the merchandise on the shelves? This makes it very difficult for users to find what you are searching for if your website is close to them.
Also, to justify the website, you won’t be there. You’re not going to be there to walk through the style, the goods, or the facilities. Your website needs to do it for you.
How can it be fixed?
Navigation should be designed based on the needs of your visitors and not on the internal needs of your business. Place yourself in a clueless visitor’s position.
· Mistake #4: No Credibility
What is the impact on user experience?
You may have to work harder to establish credibility if you operate an online business. There are many online scams out there, so the average internet user is going to be extra careful before buying from a website they’ve never heard of.
How can it be fixed?
Try to give a picture of the human beings behind your website to your visitors. Ensuring that your contact information is always visible, maintaining a blog and providing clear return policies for your products are all ways to give your visitors confidence in you.
Conclusion:
Thus, Web Designer Dubai invests a lot of time, and resources in a cost-effective way to build traffic to your website. By fixing these four common errors which scare away your visitors, I can improve your conversion rates, thereby increasing the revenue contribution to your website and getting as much profit as you can for sure.
Let’s Get in Touch:
Get in touch with me to get these four problems of your website fixed and boost your business to prosperity.
